Will NFC kill QR Code?
QR Codes vs. NFC.QR (Quick Response) Codes are hot. They appear on most of the printed material around us. But is QR dead? Is NFC (Near Field Communications) going to kill the QR popularity?It seems to...
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Color in QR Code
Color in QR CodesUsing colors in QR Codes just as in the example on the left, does make the image jump out the QR Code. What are the do's and the don't when coloring your QR code. Readability of QR...
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(in)visible QR and Scan Codes
I received a twitter message with the tweet "USD professor develops invisible QR codes", the article's can be found here. Reading the tweet and the article the first thought in my mind is why? Why make...
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Imagine
Sometimes I get a question if QR Code technology is suited for a certain application. "Can it hold a certain amount of data?", "Does it only have to link to a webpage?"While this line of questions will...
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QR Code Usage
QR Codes seem to have a bad reputation, besides being ugly they don't seem to meet the expectations when implemented. So what are the expectations? When a QR Code is used your:trafic to the website...
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QR Code graphical Re-use
In order to promote a product adding a Custom QR Code is a nice way to integrate the usage of QR Codes into your product's campaign.And when your campaign does not need to promote a single product but...
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QR Code Tracking
Great idea to have a nice looking QR Code to enhance you product marketing. But now, how to measure the added success of your campaign by adding this QR Code?There are several options to check if the...
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Kangaderoo QR Code Philosophy
Custom QR Codes made by me (Kangaderoo) are very recognizable due to the used technique.A QR Code can be compared with any kind of memory, from USB stick to just a piece of paper.Memory or storage has...
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Mobile friendly website
Although QR Codes can hold other content than a website link, more that 80% of the usage will be a website link. And more that 90% of the cases a QR Code will be scanned by a mobile phone.A website...
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Dynamic QR Codes
On the internet I see a lot of QR Codes being offered as Dynamic QR Codes. This called for research since QR Codes by themselves are to be considered static. For a QR Code to be dynamic, the...
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QR Codes Placeholder for Viruses?
I got a remark the other day that QR Codes were associated with viruses. This issue became such a big hurdle that there was no longer any interest in purchasing a QR Code.How big is this virus thread...
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QR Code size
QR Codes can be made in various sizes. Starting at version 1, where the QR Code is build with 21*21 elements. At each higher version both the height and the width is increased by 4. The largest size,...
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QR Code Campaign Example
How to enrich your campaign with QR Code's?There are a couple of questions that need to be answered. Who is your target audience? If this audience is not likely to use their mobile phone, well then QR...
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QR Codes and Social Media
Linking QR Codes to social media? A great idea at first. I mean everyone is using social media, and social media is using everyone. In a lesser degree the same can be said about QR Codes.For linking QR...
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Heineken Music Hall lanches token with QR Code
The Heineken Music Hall launches a token with a QR Code. source: Heineken Music Hall The tokens are used for purchases in the Heineken Music Hall.The QR Code itself is dynamic, making it possible to...
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Various 2D Bar codes
There are various 2D bar-codes, where the data-matrix and the QR Code seem to be the most commonHere is the example of the data-matrix.It can be easily recognized on the dark outline at the left hand...
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Say more with your QR Code
Enhance the experience and have more people scanning your QR code by giving an incentive to scan the code. For example by adding a text string. In a QR Code adding a text string is equal to adding a...
View ArticleWill QR Codes Replace "www" ?
This is a reoccurring question I see from time to time.The short answer is NO. Not everybody will have a smart phone with scanning possibilities is the obvious reason. In my opinion a QR Code should...
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QR Code Landing Page
In the world of advertisement I still see a lot of QR Code being rerouted landing site's or webpages that are developed for desktop use only. I even thought I could get away with a desktop based...
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Free?
I don't know if you have ever downloaded something that was labeled free.Apps for mobile phones, music, software......Free always seems to come with its own restraints.At the moment I'm thinking about...
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